Month: July 2015

Virtual Reality, VR, Immersive Technology & Simulated Environment

YouTube introduced 360-Degree Video with Google VR Cardboard Mode

Few days ago, YouTube launched a new video format that might be vital and revolutionary for virtual reality industry. It introduced a 360-degree video ad where Bud Light is the first advertiser experimenting with this kind of VR video format. It runs on the Google’s True View ad platform and the video is produced by Jaunt…
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Does “Immersive Imaging” Mentioned by Nokia is a VR Technology?

Nokia CEO, Rajeev Suri. (Image from GSMDome.com). Recently, during Nokia shareholder meeting, their CEO who is Rajeev Suri mentioned about one area that the company is pursuing right now. That area is called immersive imaging. By looking at the word, my first guess is that it might have something to do with virtual reality,  augmented reality…
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